Baristas can be creative too, right?
Samsung's Galaxy-line of phones are doing very well, but that sort of success hasn't put out the fire in the Korean company's belly. In a new video ad spot, Samsung takes a very clear shot at Apple's customers who are blindingly loyal and queue up outside stores for days prior to a product launch.
It's a potshot, for sure, but it's so clever at selling a "counter image" that the only product features briefly mentioned are its larger screen, lighter weight, and 4G capabilities. Apple's very successful "1984" ad promoted itself by what it is not, and Samsung is doing the exact same here. This is one of the best ads of the year.
Samsung also goes to promote that the Android Market also has some of the same apps, which could be a big deciding factor when choosing between the two ecosystems.
Samsung Galaxy S2 Apps Ad
An extended clip from the full ad also demonstrates that the "reality distortion field" was something that Steve Jobs built into his products.
Samsung Galaxy S2 Ad
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